Ι. Introduction

The Mona Lisa company was founded in 2000 with the purpose of planning, organizing and directing events. Mona Lisa is one of the first companies that introduced the Greek market to the concept of directing an event. Lilly Velissariou - founder of Mona Lisa - comes from the field of dance, with her own dance company, which for 10 years was subsidized by the Ministry of Culture. Her experience as head of a dance troupe taught her the necessity for structure and organization of all the parallel actions needed in the impeccable execution of a "performance". The wedding ceremony and the reception that follows it is the first common "performance" of the new couple; Mona Lisa’s invaluable help and expertise has contributed until this day to the undisputed success of each and every event the company has organized!

ΙΙ. Company description

The section "Mona Liza Décor" started in the winter of 2004 as a natural extension of the original event organizing company. The need to offer something different from what is already available for unique events such as the wedding and christening led us to the designing of special compositions for the decoration of the church and of the reception hall.

The designing team, apart from the company founder, includes flower arrangers, decorators, stage designers and painters, who have designed exclusive hand-made items for the decoration of the church and of the reception venues.

Since the spring of 2004 and up to this day, Mona Liza Décor has undertaken the decoration of special events, opening new pathways. We have confronted and dealt with all the difficulties of the realisation of a design in actual practice, special constructions of decorative spaces, manufacturing wax candles in sizes different than what is offered in the market; we have researched the market for collaborators and merchants in order to better serve our customers.

ΙΙΙ. Proposal

We are in a position to say that our company has now solid foundations and all the know-how, so that we can pass on all this to new business associates.

Our proposal is association through franchising, because we wish to promote autonomy of our associates and the development of our ideas.

Our company will give the know-how, the specifics for the construction and realisation of a shop, as well as staff training and support in the running of your shop.

All of the above are a "package" developed by the mother company. The new businessperson invests in this "package" and has the personal guidance for his/her shop to help towards the goal of success.

The latest figures from the international statistical surveys indicate that the 62% of the shops which were not under some franchise plan closed within their first year of operation, while on the contrary the 97% of shops under some franchise plan, survived in the war of competition.

You have at your disposal a "ready" product with an ever growing demand and you will benefit from all the knowledge, the expertise and the experience of the Mona Lisa company.

Even if you lack the specialized knowledge necessary for this, you have the daily and

substantial support of our company on all operation levels: from how to set up your shop to how to run it. You benefit from the use of the brand name and all the market value it has acquired during the last years. You are assured of training services for you and your staff, as well as assistance in customer service, advertisement and marketing, and anything else that might be needed by your enterprise.

An important datum is also that more then 90% of the franchisees report being absolutely happy with their chosen system and of their shop’s progress.

It is now confirmed that the franchise system gives businesses the possibility to really develop with small investment risk, while at the same time creating new investing opportunities in all business departments.

The beginning of our association

The first stage of our association, before signing a contract, will consist in

  • setting the geographical area for the exclusive use of your rights
  • noting down your needs for the creation of the new company
  • conducting a market research, to help you "position yourself" properly in the local market.

For the detailed analysis of the stages and for every question you may have, get in touch with us and you will see that with our help you will have a real opportunity for a thriving business.

  • Buying ideas and know-how
  • Training and help
  • Renewal of plans and advertisement
  • Extension of services
  • The development of a shop network
 
   
     
Tel. +30 210 6514746, Fax. +30 210 6561270, Mobile: 6937150317
email:decor@monalisa.gr , velissariou@monalisa.gr